Brands of companies by Sonae, in different areas of business.

MO is part of Sonae group, which has worked in fashion retail for 30 years. More than a fashion brand, MO feels part of its clients’ families and works on a daily basis so that each day among family counts, providing a range of clothing items, footwear, interiors and accessories that is based on four pillars: accessible price, up-to-date and commercial fashion, comfort and liability. 

The brand’s signature, "MO, we celebrate family”, provides support to the brand’s origin and inspires its mission and essence. MO has over 120 shops all across the country, on mo-oline.com and in Spain, Italy, Angola, Mozambique and Guatemala.